George, a much loved fashion brand in Britain has proven to be a hit for South Africans since its clothing launch in exclusive pop up shops in three major cities late last year. Impressed with the quality and affordability of the brand, customers have been flocking to the George pop up shops to take advantage of the unique and trendy fashion on offer.
Today, South Africa’s largest discount retailer announced the introduction of George clothing in select Game stores.
“We are extremely excited to be re-entering the clothing market. We believe that the George brand is the perfect fit for Game. The brand stands for quality, style and value, which is exactly what the Game customer expects when visiting one of our stores. Together, with George, we will be sourcing local clothing manufacturers as we slowly expand the range across our stores nationwide. Our biggest focus will be on baby clothing which launches in select Game stores this April with a select few also carrying Ladies, Men’s and Kid’s essentials,” commented Game CEO, Robin Wright.
Customers can now find George Baby Basics at a number of select Game stores nationwide. From stylish 3 pack bodysuits for boys and girls, to incredible value-for-money newborn starter sets, the range also includes colourful bibs and scratch mitts.
Tyrone Vieira, Merchandise Director at Game, “The babywear team at George understands how truly special a newborn child is… After all, they are our smallest and most important customer! Working with industry experts, we offer baby clothing that suits all your needs from 100% cotton sleepsuits and bodysuits, poppers on our baby products for easier dressing and the utmost care in safety.”
As the fashion division of ASDA, and part of the Walmart family, George has been at the forefront of fashion retailing, providing inspirational clothing for the whole family for 22 years.
The ladies and men’s essential ranges offer quality underwear sets and sleepwear at affordable prices.
George products are only available from the following Game stores: Alberton, Amanzimtoti, Bel Air, Benoni
(New), Boksburg SS, Brits, Canal Walk, Centurion, Cresta, Eastgate, Festival Mall, Fourways Mall, Gateway, Greenacres PE, Johannesburg City, Jubilee Mall, Key West, Kimberley North Cape Mall, Kolonade, Liberty Midlands Mall, Mafikeng, Mall At Carnival, Menlyn, Mitchells Plein, Midrand, Mokopane, N1 City-Cape Town, Nelspruit, Illanga Mall, Pavilion, Pinetown, Polokwane CBD, Polokwane Mall Of The North, Pretoria CBD, Richards Bay, Rustenburg, Rustenburg Waterfall Mall, Secunda, Somerset West, Southgate, Soweto, Thohoyandou, The Glen, Trade Route Mall, Tzaneen, Newcastle (New), Welkom, Westgate, West Street, Wonderpark, Umtata.
About George:
George has been at the forefront of fashion retailing, providing inspirational clothing for the whole family for 22 years, establishing themselves as one of Britain’s best loved retailers. It sells more kidswear by volume than any other retailer in the UK. George clothing is subject to an independently verified ethical sourcing process.www.georgesa.co.za
For more information visit: www.georgesa.co.za
